Communication

Professionals with critical capacity, ethical sense and a clear vision of the different areas of communication, which allows them to respond to the needs of a responsible exercise of the profession and based on the mastery of methodologies, languages, codes, tools and techniques of Social and Commercial Communication.

Professionals with critical capacity, ethical sense and a clear vision of the different areas of communication, which allows them to respond to the needs of a responsible exercise of the profession and based on the mastery of methodologies, languages, codes, tools and techniques of Social and Commercial Communication. 

Basic data


Degree

BACHELOR OF COMMUNICATION

Duration

Communication

Schedule

Morning and evening

Home


Professional Profile


Professionals with critical capacity, ethical sense and a clear vision of the different areas of communication, which allows them to respond to the needs of a responsible exercise of the profession and based on the mastery of methodologies, languages, codes, tools and techniques of Social and Commercial Communication. 

Occupational field


In communication agencies, advertising, PR, traditional and digital media, DIRCOM, communication departments in public and private institutions, the professionals of the School of Communication of the University of Azuay may perform different functions within their professional field. . 

Study Plan


Level One
Subject
Prerequisite
  • COMMUNICATION AND LANGUAGE I
  • PHOTOGRAPHY
  • GRAPHICAL TOOLS
  • MARKETING
  • RHETORIC
  • THEORIES OF COMMUNICATION
Level One
Subject
Prerequisite
  • COMMUNICATION AND LANGUAGE II
    COMMUNICATION AND LANGUAGE I
    Syllable

    Parallel: A

    Carrasco Hermida Sebastian Esteban

  • GRAPHIC DESIGN
    GRAPHICAL TOOLS
    Syllable

    Parallel: A

    Macias Saldarriaga Jose Agustin

  • RESEARCH IN COMMUNICATION I
    Syllable

    Parallel: A

    Bacuilima Warrior Mayra Ximena

  • COMMUNICATION LEGISLATION
    Syllable

    Parallel: A

    Salinas Vazquez Mariana Del Carmen

  • DIGITAL MARKETING
    Syllable

    Parallel: A

    Ugalde Sanchez Cecilia Esperanza

Level One
Subject
Prerequisite
  • CONSUMER BEHAVIOR
    ELEMENTARY 2
  • INTEGRATED MARKETING COMMUNICATIONS (IMC)
    ELEMENTARY 2
  • ETHICS AND SOCIAL RESPONSIBILITY
  • RESEARCH IN COMMUNICATION II
    ELEMENTARY 2

    RESEARCH IN COMMUNICATION I
  • THOUGHT AND CONTEMPORARY PROBLEMS
    ELEMENTARY 2
  • JOURNALISTIC WRITING
    COMMUNICATION AND LANGUAGE II

    ELEMENTARY 2
Level One
Subject
Prerequisite
  • ANTHROPOLOGY
  • ORGANIZATIONAL COMMUNICATION
    Syllable

    Parallel: A

    Cherrez Cherres Maria Lorena

  • RADIAL COMMUNICATION
    Syllable

    Parallel: A

    Ochoa Crespo Hans Andrés

    Syllable

    Parallel: B

    Ochoa Crespo Hans Andrés

  • PUBLICITARY ESTRATEGY
  • AUDIOVISUAL EDITORIAL
    COMMUNICATION AND LANGUAGE II
    Syllable

    Parallel: A

    Gonzalez Cabrera Catalina Del Rosario

  • DISCOURSE AND CONTENT ANALYSIS WORKSHOP
    Syllable

    Parallel: A

    Bacuilima Warrior Mayra Ximena

Level One
Subject
Prerequisite
  • PODCAST CREATION
    INTERMEDIATE 2
  • CONTENT MARKETING
    INTERMEDIATE 2
  • DIGITAL JOURNALISM
    INTERMEDIATE 2

    JOURNALISTIC WRITING
  • PRE-PROFESSIONAL INTERNSHIP I: (COMMUNICATION MEDIA)
    RADIAL COMMUNICATION

    INTERMEDIATE 2
  • VIDEO PRODUCTION
    INTERMEDIATE 2
  • PRODUCTION FOR RADIO
    RADIAL COMMUNICATION

    INTERMEDIATE 2
  • PUBLIC RELATIONS
    INTERMEDIATE 2
Level One
Subject
Prerequisite
  • STRATEGIC AND DIGITAL COMMUNICATION
  • MANAGEMENT OF VIRTUAL COMMUNITIES
  • SOCIAL MARKETING
  • LINKING PRACTICES
  • EVENT ORGANIZATION WORKSHOP
  • APPLIED VIDEO
    VIDEO PRODUCTION
Level One
Subject
Prerequisite
  • POLITICAL COMMUNICATION AND PUBLIC OPINION
    UPPER-INTERMEDIATE
  • DESIGN OF THE GRADUATION PROJECT
    UPPER-INTERMEDIATE
  • CAMPAIGN PLANNING
    UPPER-INTERMEDIATE
  • PRE-PROFESSIONAL INTERNSHIP II: (ADVERTISING, JOURNALISM, ORGANIZATIONAL COMMUNICATION)
    PRE-PROFESSIONAL INTERNSHIP I: (COMMUNICATION MEDIA)

    UPPER-INTERMEDIATE
  • DIGITAL CONTENT WORKSHOP
    UPPER-INTERMEDIATE
Level One
Subject
Prerequisite
  • EXECUTION OF CAMPAIGNS
    CAMPAIGN PLANNING
  • AGENCIES AND ENTREPRENEURSHIP MANAGEMENT
  • CRISIS MANAGEMENT
  • SPORTS JOURNALISM
    JOURNALISTIC WRITING
  • GRADUATION WORKSHOP
    DESIGN OF THE GRADUATION PROJECT

Coordination


School Coordinator:

Catalina Serrano Cordero


E-mail: c.comunicacion@uazuay.edu.ec