TV and university channels support the fight against drugs

Students of the seventh cycle of the career of Social Communication and Advertising of the Faculty of Philosophy, Letters and Education Sciences of the University of Azuay began the production of advertising spots to issue messages of prevention of drug use. Fabián Rosas, technical undersecretary for Monitoring Comprehensive Drug Prevention Policies, indicated that the activity allows university students to comply with the requirement of linkage with society. In addition, they fulfill a contribution for the execution of the communication strategies that appear in the National Drug Plan. Likewise, Ledy Zúñiga, head of the Technical Secretariat for Comprehensive Drug Prevention (Seted), and José María Rivas, president of the Association of Television Channels of Ecuador, signed an agreement to develop systematic and permanent communication processes aimed at disseminating actions of the Seted.